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Pre Production

Understanding your needs and expectations

The first step – writing the script

In this, the first stage in the process of creating an animation, you set out your requirements and expectations. Our medical consultants read the relevant clinical and research publications and are briefed by you. When you are satisfied that the animator(s) understand your objective a script must be drafted.

Script

You may choose to write your own script with ABP on hand to advise on technical aspects of animating your script; or you may ask ABP to write a draft script which you are able to modify

The second step –creating the storyboards and recording the narration

The computer animator draws a series of cartoon-like still images to illustrate the proposed action that is called for in the script. At this stage important decisions must be made regarding the overall “look” and the colours, textures etc. Recording the narration at this point is preferred, as the timing of the animation and the narration must be synchronised.

Our Approach

Pre-Production is a crucial stage in any project as it addresses most of the core challenges and ensures that the agreed solution will meet your needs